Technology Acceptance Model – alle Bücher

Ihre Suche nach "Technology Acceptance Model" ergab 2 Treffer

Andrina Grani¿, Fred D. Davis

The Technology Acceptance Model

SpringerBriefs in Human-Computer Interaction

This SpringerBrief discusses the origins, emergence, evolution, and future of the Technology Acceptance Model (TAM). TAM, simple yet powerful, has been extensively validated, standing as a leading scienti…

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Maximilian Horn

Technology Acceptance, Path Dependence, and the Demand for Robo-Advisory Services

Forschung zur Digitalisierung der Wirtschaft | Advanced Studies in Business Digitization

This book explores the effects of the previously ignored factors of path dependence and product features on technology acceptance with a focus on robo-advice. A newly developed model introduces path depen…

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EUR 109,51*

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